The Agenda

Pre-Summit Events
Sept 20

8:00  AM  –  10:00  PM

Pre-summit certification workshops and the pre-summit party with appetizers, drinks, good people and good times.

NIO Summit Day 1
Sept 21

8:00  AM  –  10:30  PM

The first full day of main conference sessions and events.

NIO Summit Day 2
Sept 22

8:00  AM  –  5:45  PM

The second full day of main conference sessions and events.

Post-Summit Workshop
Sept 23

8:00  AM  –  3:00  PM

Post-summit integrated fundraising workshop.

Tuesday, Sept 20: Pre-Summit Events

YEAR-END FUNDRAISING WORKSHOP FOR ONLINE GIVING

Sponsored by:

iATS Payments

The year-end season is the most critical giving season for nearly every nonprofit organization. Over the course of 31 days, many organization will bring in 30% or more of their annual online revenue with up to 46% of that coming in during the last week of December alone.

With so much on the line, how do you create an online year-end fundraising campaign that reaches the right donors, at the right time, with the right message – and brings in donations?

During this workshop, you’ll learn all of the essential ingredients needed for a successful year-end campaign, as well as ideas on how to optimize each component based on data, research, and learnings from thousands of online fundraising experiments.

VALUE PROP WORKSHOP: WHY SHOULD I GIVE TO YOU?

Your value proposition is the backbone of your fundraising. And contrary to what you may think, a strong value proposition is not simply just your mission or vision statement.

A strong value proposition clearly articulates to your donors exactly why they should give to your organization rather than another like it, or not at all.

This workshop will cover every aspect of crafting an effective value proposition including:

  • Shifting your perspective of donor “funnels” to actually address your donor’s concerns
  • The 4 elements of an effective value proposition
  • How to contextualize your message for the right people at the right time
  • And more!

During the workshop, you’ll discover tested and proven tactics that innovative nonprofits are using every day to align their messaging with motivations of their donors and unleash greater giving.

Pre-Summit Registration & Networking Party @ The College Basketball Experience

The best way to kick off an event? A party of course!

Come on out and get a head start on registering for the event and enjoy an evening of drinks, food and a ton of fun. This year’s kick-off party will be held at the College Basketball Expereience, just a short walk from the hotel and venue. You won’t want to miss it!

Wednesday, Sept 21: NIO Summit Day 1

REGISTRATION & BREAKFAST: EXPO HALL

Get off to a great start with a some breakfast and coffee in the Expo Hall while mixing and mingling with your fundraisign colleagues. 

NIO SUMMIT INTRODUCTION: MAIN STAGE

The Intro to NIO Summit is always a lot of fun. Make sure to get your seat early and settle in for a full day of great content and speakers.

SPEAKING SESSION: Main stage
Decision Making - The One Thing That You Have in Common with Your Donors

Life is a series of decisions. Should I get married? Should I take this job? Do I feel that this conference will be a good use of my time? Sadly, most of us don’t really understand how we make decisions. And neither do your donors. This talk will help you better understand why you do the things you do, and equip you with ways you can positively influence your donors to be more generous to your cause.

SPEAKING SESSION: Main Stage
The Wonderful Wizard of Wit - Creating magical success with the Wand of Wisdom

Imagine a wizard who – with a simple flick of his wand – makes all your visitors realize the value of your activities and turns them into happy, loyal donors.

In his keynote, Bart will explain how to evolve into this wizard yourself. Take your next step in digital marketing and grow from a digital data & CRO-driven fundraiser to one driven by the magical wit of behavioural psychology and its wisdom building methods.

MORNING BREAK: Expo Hall

The Virtuous Live Stream Media Center: Q&A with Tim Kachuriak & Bart Schutz

Innovation Showcases: TBD & TBD

Optimization Station: Come let the experts give you some pointers!

Vendor Expo: Browse various products & services to help supercharge your fundraising program

Innovation Showcase

Innovation ShowcASE #1: expo hall sTAGE right

More details coming soon.

Innovation Showcase

Innovation ShowcASE #2: expo hall sTAGE left

More details coming soon.

Late morning session intro: main stage

quick tip #1: mAIN sTAGE

More details coming soon.

speaking session: main stage

More details coming soon.

FUNDRAISING WIZARDRY: MAIN STAGE
the year in fundraising research

It’s been another banner year for research at the NextAfter Institute. Beatriz Jimenez will share all the highlights and how these findings can positively impact your fundraising campaigns.

speaking session: main stage

More details coming soon.

LUNCH BREAK: EXPO HALL

Live Stream Media Center: Q&A with TBD & TBD

Optimization Station: Come let the experts give you some pointers!

Vendor Expo: Browse various products & services to help supercharge your fundraising program

EARLY AFTERNOON session intro: main stage

quick tip #2: mAIN sTAGE

More details coming soon.

SpeakING Session: MAIN STAGE
Meet Me in the Middle - How Technology Can Help You Connect with Your Mid-Level Donors

One of the most underserved segments of the fundraising space is the mid-level donor, usually those that give between $1,000 and $10,000 per year. In many programs, these donors are excluded from broad-based campaigns and are not quite large enough to warrant the attention of the major gifts officers. But aren’t they too valuable to ignore?

Courtney Gaines will share some techniques that almost any organization can use to bridge this gap and then lead a discussion on the mid-level donor and how ach of our organizations are addressing this problem.

speaking session: main stage

More details coming soon.

AFTERNOON BREAK: Expo Hall

The Virtuous Live Stream Media Center: Q&A with Courtney Gaines & TBD

Innovation Showcases: TBD & TBD

Optimization Station: Come let the experts give you some pointers!

Vendor Expo: Browse various products & services to help supercharge your fundraising program

Innovation Showcase

Innovation ShowcASE #3: expo hall sTAGE right

More details coming soon.

Innovation Showcase

Innovation ShowcASE #4: expo hall sTAGE left

More details coming soon.

late AFTERNOON session intro: main stage

quick tip #3: mAIN sTAGE

More details coming soon.

speaking session: main stage

More details coming soon.

FUNDRAISING WIZARDRY: MAIN STAGE

More details coming soon.

speaking session: main stage
They Ask You Aanswer - A Revolutionary Approach to Content Marketing and Today's Digital donor

Based on his landmark book, that has sold over 150,000 copies around the world and was named a “Top 5 Marketing Book of All Time,” They Ask You Answer addresses two fundamental and
prolific problems organizations are dealing with today:

  1. How do we evolve our business model to fit the demands of a dramatically more informed, less patient, and more digital donor?
  2. How can we establish our brand and organizarion as the voice of trust in our space, while attracting enough donors and standing out above the noise?

With these important questions in mind, attendees in this program will learn:

  • How organizations must evolve their fundraising and marketing departments (and their priorities) to meet the expectations of informed digital donors
  • The very specific types of content today’s donors demand to see (and learn about) on a your website – and how to effectively address these subjects to gain their trust
  • The role video and visual will play on the decision-making process moving forward and how organizations can effectively embrace this critical medium
  • The power great content can have when used intentionally in the donation process, and how fundraising teams can revolutionize their marketing process when it’s applied correctly
  • How donors are demanding more of a “seller-free” experience on the front end of the donation process
  • The up-and-coming trend of “self-service” – and how organizations can effectively integrate it with their website experiences

COCKTAIL HOUR: expo hall

It’s time to unwind after a full day of great speakers and incredible content. Come mix and mingle with your colleagues and enjoy a cocktail or two and some appetizers courtesy of the folks at The Giving Block.

Sponsored by:

The Virtuous Live Stream Media Center: Q&A with Marcus Sheridan & TBD

Optimization Station: Come let the experts give you some pointers!

Vendor Expo: Browse various products & services to help supercharge your fundraising program

dinner on your own

Head back to your room, freshen up and grab a quick bite to eat. But don’t stray too far…you won’t want to miss the Official NIO Summit Party that starts at 8:00 PM in the Power & Light District.

The official NIO Summit Party: The Power & light district

Put on your dancing shoes and get ready for a whale of a good time at the Official NIO Summit Party. There will be drinks and vittles and lots of great music as you hang out with your new friends and boogie the night away at the fun-filled Power & Light District. 

Thursday, Sept 22: NIO Summit Day 2

breakfast & networking: EXPO HALL

If you stayed up for the Official NIO Summit Party, you’re probably going to need a hot cup of coffee or tea to get your engine running for Day 2.

It’s going to be another inredible day, jam-packed with info to help you optimize your fundraising campaigns. 

day 2 INTRODUCTION: MAIN STAGE

Amy Harrison speaking at NIO Summit

SPEAKING SESSION: Main stage
COUPLES Copywriting therapy

You’re working hard to say all the right things to potential donors but you’re still struggling. It feels like they don’t hear you, don’t understand you, or just don’t care (anymore) but that’s probably not the case. In this session you’ll take a step back, see your donor with a fresh perspective and realize what to say (and what NOT to say) to make them fall in love with you (again)—no fancy therapist required.

SPEAKING SESSION: Main Stage
Title TBD

Details coming soon!

MORNING BREAK: Expo Hall

The Virtuous Live Stream Media Center: Q&A with Amy Harrison & Ton Wesseling

Innovation Showcases: TBD & TBD

Optimization Station: Come let the experts give you some pointers!

Vendor Expo: Browse various products & services to help supercharge your fundraising program

Innovation Showcase

Innovation ShowcASE #5: expo hall sTAGE right

More details coming soon.

Innovation Showcase

Innovation ShowcASE #6: expo hall sTAGE left

More details coming soon.

Late morning session intro: main stage

quick tip #4: mAIN sTAGE

More details coming soon.

speaking session: main stage
Money and Happiness, Giving and Getting

Can money make you happy? Our research suggests that it can – if you give it away. Encouraging people to spend on others makes those people happier than spending on themselves. In addition, the positive impact of behaving charitably can improve employee satisfaction and job performance. Professor Norton will discuss how his research should change the way organizations think about incentivizing employees and how we should think about spending our own money.

A special nio summit message: MAIN STAGE

A few (yet powerful) words of wisdom and inspiration from Seth Godin, best-selling author and world-renowned keynote speaker.

**Photo credit to Brian Bloom.

speaking session: main stage
Title tbd

More details coming soon.

LUNCH BREAK: EXPO HALL

Live Stream Media Center: Q&A with Michael Norton & Nathan Hill

Optimization Station: Come let the experts give you some pointers!

Vendor Expo: Browse various products & services to help supercharge your fundraising program

EARLY AFTERNOON session intro: main stage

quick tip #5: mAIN sTAGE

More details coming soon.

SpeakING Session: MAIN STAGE
title tbd

More details coming soon.

speaking session: main stage
title tbd

More details coming soon.

AFTERNOON BREAK: Expo Hall

The Virtuous Live Stream Media Center: Q&A with Marcus Collins & Kim Bersin

Innovation Showcases: TBD & TBD

Optimization Station: Come let the experts give you some pointers!

Vendor Expo: Browse various products & services to help supercharge your fundraising program

Innovation Showcase

Innovation ShowcASE #3: expo hall sTAGE right

More details coming soon.

Innovation Showcase

Innovation ShowcASE #4: expo hall sTAGE left

More details coming soon.

late AFTERNOON session intro: main stage

quick tip #6: mAIN sTAGE

More details coming soon.

speaking session: main stage

More details coming soon.

FUNDRAISING WIZARDRY: MAIN STAGE

More details coming soon.

speaking session: main stage

More details coming soon.

NIO Summit conclusion: main stage

networking & farewells: expo hall

This is your last chance to bid a fond farewell to all of your new fundraising friends and make pans to join us again in 2023!

Friday, Sept. 23: Post-Summit Workshop

Integrate Your Fundraising: How to Put Your New Ideas to Work Right Away

This post-conference workshop, led by American Philanthropic and other industry pros, will help your development and marketing teams grasp the core principles and strategies of integrated fundraising as you develop practical and actionable methods to put your learnings to immediate use — so you can leapfrog the competition and achieve the long-term results you’ve always dreamt about. It is not as complex as you might think!

Sponsored by:

Hosted by NextAfter, content presented by American Philanthropic.

Get your Ticket to NIO Summit 2022

You'll learn new ideas that can revolutionize your online fundraising, meet like-minded fundraisers and marketers, and have an absurd amount of fun.